The History & Legacy of Trek Bicycles

Trek Bicycle Corporation is a bicycle and cycling product manufacturer and distributor under brand names Trek, Electra Bicycle Company, Bontrager, and Diamant Bikes. The company has previously manufactured bikes under the Gary Fisher, LeMond Racing Cycles, Klein, and Villiger Bikes brand names.

With its headquarters in Waterloo, Wisconsin, Trek bicycles are marketed through 1,700 independently owned bicycle shops across North America, subsidiaries in Europe, Asia, South Africa, as well as distributors in 90 countries worldwide. Most Trek bicycles are manufactured outside the United States, in countries including the Netherlands, Germany, Taiwan and China.

Products Made by Trek

Eco-friendly products For the year 2010, Trek teamed with multiple suppliers to provide eco-friendly products. This includes brand new bikes that are economically priced and are made out of steel. Steel is an easier material to obtain and recycle. Also, Trek is starting to provide bike shops with funds to start recycling old tubes to be sent to Alchemy Goods in Seattle, Washington, to be made into bags, seat bags, and panniers.

Bontrager branded products include helmets, tires, wheels, handlebars, stems, seatposts, saddles, electronics and cycling shoes, water bottles and other cycling clothing and accessories

LeMond brand
The relationship between Trek and Tour-de-France winner Greg LeMond went back to at least 1995 when LeMond licensed Trek to produce LeMond branded bicycles. According to Trek, "In 1999, the LeMond line was one of the fastest growing road bike brands and one of the top five largest road bike brands in the United States".

Trek Brands
The Trek Bicycle Corporation consists of several brands:

  • Trek Bikes
  • Electra Bicycle Company
  • Klein Bikes (discontinued)
  • LeMond Racing Cycles (discontinued)
  • Gary Fisher Bikes (discontinued)
  • Diamant Bikes (Germany)
  • Villiger Bikes (discontinued)
  • Bontrager parts — Trek's in-house parts and accessories

*Article Coursey: Wikipedia.

Cycling Boutique and Trek Accessories in India: 

Cycling Boutique is the authorised sales channel for many international cycling majors including Castelli Cycling Italy, who makes Trek co-branded cycling apparel products. In India and you can really feel these apparels in their true glory at Cycling Boutique Experience Center, Bengaluru, India. Huge number of cyclists and aspiring cycling enthusiasts depends on Cycling Boutique for their passion, throughout their cycling journeys. Our comprehensive experience in cycling is a valuable addition for all those who love cycling in India with our various technical services. Our cycling products collection is the best in the country too.